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(Hong Kong and China, May 9, 2008) The HanPhone IVR technology developed
by KanHan Technologies Company Limited (The Company) has further crossed
the border from traditional telephone enquiry system to product promotion
campaign. On May this year, two famous retail brands: EDOpack Potato Chips
and Corona Extra Beer adopt HanPHONE IVR powered telephone lucky draw applications
to conduct product promotion.
The HanPHONE e-Marketing Platform provides rental base service inclusive
of dedicated telephone lines to allow customers dial-in for instant luck
draw. With connection to product database, the IVR system is able to verify
callers' input data as defined by the campaign rules and notify by voice
prompt on error detection for entry retry. The system will announce result
instantly once the correct product information is input and send notification
email to the responsible person on the winning calls for dispatch of prizes.
The lucky draw system is built on a XML environment with speedy development
time to catch up with clients' promotion schedule. Without extra investment
on hardware and telephone line installation, clients can have perfect
call-flow to fulfill marketing purpose.
EDOpack Potato Chips and Corona Extra Beer choose human voice over automatic
machine generated voice to interact with callers. Among the professional
voice talents supplied by the Company for selection, the chosen voice
recorded the campaign specific messages in the Company's studio. Clients
have only to pay for the voice talent but not the recording facilities
Being the forefront IVR technology developer, KanHan's Integrated eMarketing
Promotion Service provides campaign-base IVR system rental service. Marketers
can enjoy speedy-and-sound product promotion media via the conveniently
available and easy to use telephone communication channel from mobile
and fixed line phones. From system design to data logging, the IVR rental
system caters for marketers' needs for interactive promotion not using
a computer.
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